Robert Enmanuel Fulton Aleman Avila
Tegucigalpa
Summary
Sales and marketing professional with strong leadership in driving business growth and brand visibility. Proven ability to develop strategic campaigns, build high-performing teams, and adapt to market trends. Skilled in market analysis, digital marketing, and client relationship management. Reliable team player focused on achieving measurable results and fostering collaboration.
Overview
16
16
years of professional experience
6046
6046
years of post-secondary education
3
3
Certifications
2
2
Languages
Work History
Sales and Marketing Manager
Hotel Villa Marina BB
01.2021 - 11.2024
- Analyzed sales and marketing data for improved strategies.
- Conducted market research to identify new business opportunities and stay ahead of industry trends.
- Optimized sales processes, streamlining procedures for increased efficiency and better customer service.
- Negotiated contracts skillfully, achieving favorable terms that contributed to bottom-line results.
- Built relationships with customers and community to establish long-term business growth.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Increased market share by identifying untapped customer segments and developing tailored offerings to meet their needs.
- Cultivated and maintained strategic alliances with key partners and vendors.
General Manager
Kidz House Daycare Preschool Honduras
01.2018 - 01.2020
- Optimized resource allocation, ensuring efficient use of personnel, equipment, and materials.
- Developed comprehensive project plans, outlining goals, timelines, resources, and potential risks.
- Developed strong relationships with students, parents, and colleagues by maintaining open lines of communication and fostering a supportive learning environment.
- Continuously pursued professional development opportunities such as workshops or conferences to stay current in educational trends.
- Monitored financial performance, set budgets and controlled expenses to provide financial stability and long-term organizational growth.
- Maximized operational excellence mentoring personnel on management principles, industry practices, and company procedures.
Manager Director
Tecnicentro CARSPA/ ELITE
01.2017 - 01.2018
- Built strong professional networks within the industry that led to increased referrals and partnership opportunities.
- Implemented targeted marketing campaigns to increase brand awareness and customer acquisition rates.
- Managed company budgets, ensuring financial stability and long-term profitability.
- Promoted a culture of accountability within the team, driving individual ownership for delivering results on time and within budget constraints.
- Negotiated contracts with vendors, securing favorable terms that reduced overall costs.
- Onboarded new employees with training and new hire documentation.
- Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
Business Center Executive
Hotel Real Intercontinental Tegucigalpa
01.2016 - 01.2017
- Enhanced guest satisfaction by implementing personalized services and tailored experiences.
- Optimized room allocation strategies to maximize occupancy rates while maintaining guest satisfaction levels.
- Successfully managed crisis situations, implementing effective resolution strategies that minimized potential negative impacts on the hotel''s reputation and operations.
- Improved overall guest experience by identifying areas of improvement in service quality using various feedback channels including surveys or online reviews.
- Increased customer service ratings through personable service.
- Handled guest complaints and offered complimentary services to maintain high guest satisfaction rates.
- Provided services efficiently and with high level of accuracy.
Customer Service Representative
Startek HN
01.2014 - 01.2015
- Resolved customer complaints with empathy, resulting in increased loyalty and repeat business.
- Enhanced customer satisfaction by promptly addressing concerns and providing accurate information.
- Responded to customer requests for products, services, and company information.
- Handled escalated calls efficiently, finding satisfactory resolutions for both customers and the company alike.
- Developed strong product knowledge to provide informed recommendations based on individual customer needs.
- Developed rapport with customers through active listening skills, leading to higher retention rates and positive feedback from clients.
Marketing Sales
LOTELHSA LOTO
01.2013 - 01.2014
- Recruitment of new agents for Loto terminals in Tegucigalpa and the Central-South Zone
- Experience in PDVs
- Activations ATL Y BTL
- Management of SAP Business.
- Recruit and Boosted conversion rates by developing and optimizing for new agents and terminals.
- Boosted sales revenue by building strong client relationships.
- Built local sales and marketing plan for each targeted district within defined territory.
- Followed through with leads to close new agents over phone, in office and during external consumer engagements.
- Increased customer retention rates by providing exceptional post-sales support and maintaining regular communication with clients.
Postpaid Plans Sales Executive
CLARO SERCOM
01.2009 - 01.2010
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Researched sales opportunities and possible leads to exceed sales goals and increase profits.
- Negotiated contract terms with clients, securing favorable conditions for both parties while maximizing profitability.
- Managed pipeline efficiently, prioritizing tasks according to urgency/importance while maintaining focus on long-term objectives.
Education
Engineering Degree in Information Technology - IT
Universidad Jose Cecilio Del Valle
01.2023 - Current
CompTIA Cybersecurity + Certificate -
UDEMY
Sales Course -
Honduras Loto-Lotelhsa
IHG Loyalty and Hospitality Course -
Hotel Real Intercontinental
01.2016 - 01.2017
Honduras Dale Carnegie
Skills
- Office
- MAC OS
- Sales techniques
- Rapport and relationship building
- Contract negotiations
- Leads prospecting
- Database maintenance
Certification
CompTIA Cybersecurity + Certificate SY701, 2024, UDEMY
Additional Information
Experiencia en todos los canales de venta y manejo de Cuentas Claves, la ubicación de nuevos puntos de venta y la experiencia en cierre de negociaciones. Manejo de HotSpots en el Punto de Venta, Manejo de Material Publicitario. Administración de zonas por cantidad de puntos en los canales tradicional y cuentas claves. Experiencia en Posicionamiento de Marca, Benchmarking, Trademarketing, Canales de Mercadeo, Comportamiento del Consumidor, Branding, Canales de Venta. Estudios de Mercado, oferta/demanda, métricas, delimitación de mercado, diseño de estrategias, implementación y medición de kpi´s, segmentación y nichos de mercado, experiencia en CMS,BPM,CLV,CPL,CRM,CRO,ROI,CTA.
Personal Information
- Age: 35
- Date of Birth: 07/11/88
- Marital Status: Single
Timeline
Engineering Degree in Information Technology - IT
Universidad Jose Cecilio Del Valle
01.2023 - Current
Sales and Marketing Manager
Hotel Villa Marina BB
01.2021 - 11.2024
General Manager
Kidz House Daycare Preschool Honduras
01.2018 - 01.2020
Manager Director
Tecnicentro CARSPA/ ELITE
01.2017 - 01.2018
Business Center Executive
Hotel Real Intercontinental Tegucigalpa
01.2016 - 01.2017
IHG Loyalty and Hospitality Course -
Hotel Real Intercontinental
01.2016 - 01.2017
Customer Service Representative
Startek HN
01.2014 - 01.2015
Marketing Sales
LOTELHSA LOTO
01.2013 - 01.2014
Postpaid Plans Sales Executive
CLARO SERCOM
01.2009 - 01.2010
CompTIA Cybersecurity + Certificate -
UDEMY
Sales Course -
Honduras Loto-Lotelhsa
Honduras Dale Carnegie
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