Karen Gabriela Perez Rivas
San Pedro Sula
Summary
Results-driven engineering sales advisor with strong technical and commercial background. Extensive experience managing sales territories across Central America and the Caribbean, working closely with OEMs and industrial clients to deliver customized machinery and automation solutions. Proven ability to develop new business opportunities, manage key accounts, and translate technical requirements into value-driven commercial strategies.
Overview
15
15
years of professional experience
Work History
Sales Territory Manager
Arol Latin America
09.2024 - Current
- - Develop and manage sales strategies for industrial machinery solutions across multiple countries.
- - Identify new business opportunities and strengthen relationships with key OEM and end-user accounts.
- - Provide technical and commercial support for customized machinery solutions.
Business Manager
Grupo EMASAL
05.2023 - 08.2024
- - Led commercial strategy and customer relationship management for industrial machinery sales.
- - Coordinated technical proposals and negotiations with regional clients.
Machinery Sales Advisor
Grupo EMASAL
01.2020 - 04.2023
- - Advised clients on industrial machinery solutions aligned with operational needs.
- - Supported after-sales and long-term customer satisfaction.
Sales Representative
Valley International Supply
01.2014 - 01.2020
- - Managed industrial product portfolio sales and customer accounts.
- - Built long-term client relationships and increased territory revenue.
Yogurt Production Manager
LACTHOSA
01.2011 - 12.2013
- - Supervised production processes, quality standards, and operational efficiency.
Education
Master’s Degree - Business Management
UNITEC
01.2017
Bachelor’s Degree - Mechatronics Engineering
UNITEC
01.2014
Bachelor’s Degree - Industrial Engineering
UNITEC
01.2010
Skills
- Engineering Sales & Solutions Consulting
- Account & Territory Management
- OEM & Industrial Machinery Sales
- Salesforce CRM
- Customer Satisfaction & Relationship Management
- Technical & Commercial Negotiation
- Team collaboration and leadership
- Goals and performance
- Multitasking and organization
- Lead prospecting
Languages
English
Full Professional
Italian
Elementary
Timeline
Sales Territory Manager
Arol Latin America
09.2024 - Current
Business Manager
Grupo EMASAL
05.2023 - 08.2024
Machinery Sales Advisor
Grupo EMASAL
01.2020 - 04.2023
Sales Representative
Valley International Supply
01.2014 - 01.2020
Yogurt Production Manager
LACTHOSA
01.2011 - 12.2013
Bachelor’s Degree - Mechatronics Engineering
UNITEC
Bachelor’s Degree - Industrial Engineering
UNITEC
Master’s Degree - Business Management
UNITEC